ZAIGHUM ABBAS; ADNAN , A. . Decoding Voter Behavior: Investigating the Influence of Political Marketing Mix on Voting Intentions through Political cynicism as a Mediator: Decoding Voter Behavior: Investigating the Influence of Political Marketing Mix on Voting Intentions through Political cynicism as a Mediator. CITY UNIVERSITY RESEARCH JOURNAL, [S. l.], v. 13, n. 2, p. 324–337, 2023. Disponível em: http://www.cusitjournals.com/index.php/CURJ/article/view/905. Acesso em: 9 may. 2024.